1 thought on “Tanabata's planning plan”

  1. Regarding the planning scheme of Qixi Festival
    It, in order to effectively guarantee the level of the matter or work, it is often necessary to formulate the plan in advance. "The form is issued. So the question is, how should the plan write? The following is the planning plan for Qixi to help you. I hope it will be helpful to everyone.

    For the planning plan for Qixi Festival 1 [Activity Time] x Moon XX Day
    [Activity 1], Romantic Tanabata Meeting XX Bridge Club Establish a large -scale bridge, and the bridge is magnificent. It runs through the north and south like the Galaxy, and prepares Hanfu for customers on the spot, allowing you to pretend to be a loyal love of the cowherd and weaver girl!
    During the event, customers shopping in the mall is full 100 yuan can be participated in the following activities with small shopping tickets:
    1. On the bridge on the bridge, we are playing with cowboy and weaver girls on the bridge. Happy lifetime
    3. Customers who do not shop can also spend 10 yuan to take pictures on the bridge
    . During the event, the second floor craft shop provides customers with thousands of paper crane raw materials for free. The origami crane is hung on the bridge, praying for love and happiness. (Limited to 2 per person)
    [Activity 2] Romantic Tanabata Beggar Contest begging: Qixi Festival, originally called Qiqiao Festival. Begging is begging, and the cleverness is the intention of the soul. Begging is the meaning of asking the gods to be wisdom and begging for happiness. There are many ways to begging, including: wearing a needle lead to be clever, making small items, clever, ingenuity, and putting on Gua begging ... and so on. To inherit the classics and interpret romance, X -month X Daily Valentine's Day on the night of Valentine's Day, XX Mall North Gate Stage Tanabata Valentine's Day will appear! Take you into the ancient and beautiful romantic world! R r r r r r r
    competition project: Monthly wearing needle, hand -cut paper, clever food, back -daughter -in -law contest, Qixi singing love song, tacit understanding
    competition requirements: couples cooperate, jointly complete the above competition, how many scores are evaluated in order : Taco the first, second, and third prizes, a mysterious lover prize with different values ​​of each prize!
    The registered registration now!
    Im registration method 1: Telephone registration, consultation hotline: xxxxxxxxx
    Im registration method 2: SMS registration, editing SMS Romantic Qixi Qi Qiao Contest Couple name to XXXXXXX
    registration method 3: On -site registration, location: General service desk on the first floor of Xinglong Mall.
    [Activity 3] Qixi Valentine's Day, Love Golden Da Show 20xx Valentine's Day series new listing
    XX Golden House Tanabata couple couples to send lover gift
    Romantic lover ceremony -couples Special recommendation of the lover's gold ring 299-799 yuan/piece (happy ring, oath ring, blessing word ring)
    Fantastic collection ceremony-couple pendant
    [Activity 4] Romantic Tanabata Love in the Golden Autumn Bai Bai couple clothing matching contest
    In XXXX, customers can choose Xinglong clothing at will in clothing, shoe and hats, and needle spinning shopping malls to match with a pair of Langcai women. Shopping malls are displayed and selected at the same time. On the night of the Valentine's Day on the X -day Valentine's Day, the selected clothing players were rewarded on the North Gate Stage.
    Awards settings:
    The first prize diamond lover 1 to a prize value of 299 yuan award; the second prize golden lover 6 pairs of the award value of 99 yuan.
    The planning plan for Qixi Xixi 2 I promotional solution is the promotion plan that mainly close to the theme of the "Tanabata" to cooperate with the merchants and store promotions to create a strong Valentine's Day consumption atmosphere.
    . The topic of the event
    The heart -printed, romantic Qixi Festival.
    . Activity time
    is August X to August X.
    . Activity location
    casual food area.
    . Activity method
    1. When buying a chocolate for 77 yuan at the store during the event, you can get a gift to the event gift with a small shopping ticket.
    . When you buy a product over 520 yuan in the store during the event, you can participate in the Valentine's Day lucky lottery from 9: 00-12: 00 with small shopping tickets.
    awards are:
    first prize: a couple outfit.
    The second prize: a box of gold chocolate.
    three prizes: a pumping bag of the heart.
    participating awards: a heart -shaped balloon.
    Note: A small ticket can only participate in one activity, not to be reused, and the small ticket can only be effective during the event during the event.
    5. Commodity plan
    During Valentine's Day, setting a special price area for the consolidation of the backlog of goods in the store. This part of the product can be used to protect the capital by this activity, so that the soldiers are truly affordable.
    6. Publicity
    In order to strengthen the influence of the activity, we must do a good job of publicity to attract more customers to actively participate in the festival promotion and choose the most appropriate choice according to the number of visual funds. media. Such as:
    1. Futures.
    2. Poster, color flag, balloon, electronic rolling subtitles.
    3. Broadcast in the store.
    Seven. The layout of the store
    1. The active decoration outside the store, such as posters, cloth flags, etc.
    2. The atmosphere layout in the store, such as: POP advertising production. In order to cooperate with the theme of the Qixi Festival, this store shared the space to set up a bridge in the store. According to the legend, the legend of the cowherd and weaver girl can be heard under the legendary grapes. The effect of green plastic grape vines is decorated into the grape rack, creating a strong atmosphere of traditional Chinese Valentine's Day.
    8. Special planning activities
    In order to allow the store to have a stronger festive atmosphere, other Valentine's Day fun activities were also held during the event, such as:
    1. Valentine's tacit test.
    2. "True True True" or "Speak out if you dare to love you", challenge your courage, and make love for love.
    3. Set up the sweet photos of the couple at the entrance, or take a picture of the couple for free under the bridge.
    About the planning plan of Tanabata 3. Activity theme
    Qles of Valentine's Day of Tanabata
    . Activity time
    20xx year x month x day-x month X On the day (the lunar month x month x day to X, Friday to Sunday)
    . Event content
    [Activity 1]: My lover -I am the master
    Romantic Qixi Festival, the model is affectionate, Forty -off in the audience, 20 % off the audience leather shoes and tourist shoes, 50 % off the woolen sweater, hot -selling on Qixi Festival, sweet broadcast, dressing you (him). (Except for explicit, special offer products.)
    The customers born in X Month and X, can get one of the Valentine's Day roses for free with their ID cards.
    Mathers who have purchased 77 yuan will give a sweet lover card and a rose.
    This ordering and flower delivery service.
    During the event, the flower counter will accept customers ordering and sending flowers (limited urban areas) to convey the heart of the fire on behalf of you.
    During the event, all customers who need gift packaging can go to the first floor general service desk for free packaging.
    [Activity 2]: Tanabata, romantic gift-chocolate
    During the event, wearing products over 177 yuan (supermarket without discounted single tickets over 77 yuan) to send exquisite chocolate box or rose rose One. (Taking a small ticket to receive it at the 1F general service desk.)
    [Activity 3]: Qixi is full of affection, to the affection of the token
    1. Jewelry
    PT950: 385 yuan/gram. The silver jewelry was 75 % off and the jade counter was 50 % off.
    In Hong Kong's good luck diamond jewelry, 50 % off the audience, 208 yuan/gram of old phoenix brand gold, 20 % off diamond jewelry.
    2. Table category
    The high -end watch during the event, a 20 % discount on the audience, and a Gaya series of women's watches (worth 98 yuan). Cartoon watches and headdresses are 50 % off the audience.
    . Cosmetics category
    Callow oil, Meibian, 10 % off the audience (except for special products). Avon sunscreen series was 20 % off, and the white series was 20 % off.
    4. Student running, family student chapter
    The start -up school year for running, the new century is carefully prepared for the students: 20 % off the whole audience, there are a lot of discounts in style and daily necessities.
    5. Happy Tanabata Valentine's Day, supermarket special price snap -up wind
    is called peanut oil X yuan/barrel, half price of bread, mouth fragrance, golden basket and other cooked food parts, pasta, 4 kinds of products 7 products 7 Folding profit, the eggs are not available at time!
    6. The down jacket's anti -season hot sale (4F down jacket store)
    Thousand down jackets on the fourth floor of the thousand down jackets on the back season, freezing hot selling from 88 yuan! Keep warm for love warmth! What are you waiting for?
    . Advertising
    1. Rainbow Gate: Romantic Tanabata Festival, sweet large broadcast, x month x day-x day.
    2.16 Lottery page: X Zhang.
    3. TV station promotion.
    4. Meteorological bureau propaganda.
    5. Urban letter.
    6. Store event kanban.
    7. Atmosphere decoration of the store.
    A planning plan for Tanabata 4. The theme of the event "Tanabata Xunyuan Love in Aesthetic"
    . Corporate background
    It is understood that this kind of silk industry industry has just entered the Lishui market. Therefore, as long as it is done well, its development space is huge. Silknet flowers have just entered Lishui in just a few years, but they have been loved by consumers surrounding consumers. Silknet flowers already have a certain foundation in the market, and they are now growing. At the same time, pot flowers and chest flowers in home jewelry shops, studios, wedding companies, large conferences, and enterprises and institutions also contain huge commercial development potential.
    This of the silk mesh of Beautiful Stores is exquisite in appearance, and the skill of the store is exquisite, attracting extensive consumers to visit and study. The owner will teach the production process of silk net flowers very enthusiastically. I believe that this communication method will also attract more consumers to visit.
    In response to the needs of this stage, we will increase publicity in advertising, hoping to make consumers more popular with this product and drive market share. And we will carefully accept the feedback and valuable opinions of consumers, constantly adjust our shortcomings, deepen the image publicity of this silk net flower, in order to establish a long and solid status in the target market.
    . The background of the activity
    The seventh day of the lunar calendar, commonly known as the "Tanabata Festival", is the most romantic festival in traditional Chinese festivals. From ancient times to the present, how many handsome men and women have a pure heart and have a longing for love, walking in this flower world, looking for the one he loves in the heart ??
    Yesterday, you may be lonely; yesterday You may still be looking for his beloved/her; yesterday, you may be sorrowful into the sweetness of the dead. Today, please bravely tell your sincere monologue; today, please show your true self.
    Here, you may meet at the end. On the occasion of "Tanabata", we use our actions to inherit the classic of love for thousands of years and spend a romantic night together.
    . Product introduction
    The art of flowers makes the world more gorgeous, flower art, and makes life more colorful, warm and sweet, and the art of flowers will open your long -lost heart at any time. The door, for the silk mesh flower of a beautiful shop, we carried out its characteristic advantage analysis:
    1. The color is bright, the shape is fresh, dignified and elegant, and the reserved time is long. The price of the silk mesh flowers of Beautiful Store is far lower than the flowers in other stores, simulation flowers;
    3. There are many categories in the store, and there will be no shortage of stock due to the alternation of seasons;
    . Pollen People who love flowers can enjoy it with peace of mind;
    5. While giving leisure and entertainment, manual enthusiasts also have a favorite gift and beauty enjoyment; A rare personality gift, and make my sense of accomplishment; more than, silk net flowers break through the restrictions of making silk flowers using machines, abandoning the thick chemical atmosphere of crystal flowers, and its production materials are also healthy. Green and environmentally friendly, so the flowers produced are naturally beautiful, refined, elegant and noble. It is precisely because silk net flowers have these other flowers that cannot be comparable to the advantages that it is the best way to become the best choice and improve self -spiritual realm for modern people's healthy life.
    . Activity purpose
    1. Beautiful providing a platform for unmarried single men and women
    2. Beautiful to let the married men and women relive the sweetness when they love
    3. Effective use of activities, Set the popularity of the beautiful silk net flower brand
    6. The event time of the Qixi Festival, that is, the evening of August 6, 20xx (19: 30 ~ 22: 30)
    . n 8. All men and women
    9. The promotion time of the event is one week (August 1st ~ August 6th)
    . Preparation of the preliminary event
    1. Model 2 Evening Party Host Host Host Hosting人rn   2.物品购置rn   丝网花、气球(心形,圆形亦可;紫色

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